Friday, January 24, 2014

When You See It, You Will Know

This advertising campaign ran at the same time.
 

 
Couldn't they have just SWITCHED which athlete was on which box? White guys can eat Cocoa Pebbles too ya know? More than ONE person has to approve these package designs, right?
WTF?
 

4 comments:

Hobgoblin238 said...

If you watched wrestling then you would KNOW why John Cena had to be on Fruity Pebbles...Not EVERYTHING revolves around racism like liberals like to think it does...

Kal said...

No I don't care about Fruity Pebbles. It's the black guy on the Cocoa Pebbles. He is a basketball player. He is black. Black. Cocoa. Get it.

profsafety said...

Yabba, Dabba, Dooo!

I agree, Kal. It's just bad form to put the guy that's the same color as the cereal. I think it would be bad form to put a white person on Frosted Flakes.

Erik Johnson Illustrator said...

Whats sad is this isn't the first time I've seen this happen. A couple years back some ice cream company got in trouble for having a black man's face on the side of their chocolate ice cream box, and used a white woman's face for the vanilla.

Having worked briefly in advertising, it is truly amazing how a stupid idea can get past so many people and not be noticed until after the fact.